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19 of 20 stages

Traditional craft methods, upcycling and make-it-yourself

19 of 20 Stages of the Evolution of British Wool Hand Crafts One of the ways to tackle fast fashion is to promote ‘slow fashion’ professor Kate Fletcher defined this as quality based rather than time based fashion, encouraging people to invest in well made and longer lasting clothes. Katie Jones is a textile designer

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18 of 20 stages

Circular design systems and 100% bio-degradable material

18 of 20 Stages of the Evolution of British Wool Embracing Sustainability In her Ted Talk Ellen MacArthur defines her concept of circular design systems as a world where finite resources are used in a circular system of production, reuse, or regeneration.(Ellenmacarthurfoundation.org). Wool fibre fits into one of her three main principles, ‘regenerate natural systems’

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17 of 20 stages

Regenerative farming to produce environmentally positive wool

17 of 20 Stages of the Evolution of British Wool Regenerative Farming Farming for the last 60 years has been heavily reliant on large intensive systems, this has had such a negative impact on the environment that within 30/40 years we will see the eradication of fertile soils in the UK. Regenerative Agriculture, can it

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16 of 20 stages

Synthetic sheep fleece adding micro plastics into the oceans

16 of 20 Stages of the Evolution of British Wool The fashion industry , what we need to change This is the Collins dictionary definition of the word fleece, sadly most people now associate fleece with the synthetic fibre used to make outerwear tops. It takes up to a hundred years for the fabric of

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15 of 20 stages

Ethical treatment of animals forgotten for a profit

15 of 20 Stages of the Evolution of British Wool PETA Animal Rights Animal welfare should be one of the most important issues in any sustainable fashion business. PETA (people for the Ethical Treatment of Animals) serve to highlight mistreatment of all animals world wide. Over the last few years they have exposed the terrible

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14 of 20 stages

Cheap, high volume, throw away clothing – Fast fashion

14 of 20 Stages of the Evolution of British Wool Fast Fashion The 1980’s bought us ‘fast fashion’ , the latest fashion trends available, cheap, for all to buy. This was high volume fashion, If you could make 1p for every garment you sold then you needed to sell tens of thousands to make a

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13 of 20 stages

Off shoring and the continued exploitation of people

13 of 20 Stages of the Evolution of British Wool Off Shoring In the early days of the Industrial revolution life in the mills of many northern towns was miserable. The writer Fredrich Engels was an apprentice in the Manchester cotton industry and he wrote, “robbed of all humanity and trapped in unimaginable poverty ”

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